URL Aliases in Web Evolve allow your organization to create clean, human-readable URLs for pages and Headless CMS (HCMS) content.
Instead of long or difficult-to-read links, URL Aliases help create clear, structured URLs that are easier for visitors to understand, share, and find through search engines.
Examples:
/about-us
/fire -department
/content/news/community-cleanup-day
/content/events/fall-festival-2026
URL Aliases help improve usability, site organization, and search engine optimization (SEO) across your website.
What Are URL Aliases?
A URL Alias is the public-facing URL used to access a page or content item on your site.
Web Evolve uses URL Aliases to create:
Cleaner URLs
More consistent site navigation
Structured content paths
SEO-friendly web addresses
When a visitor navigates to a URL Alias, Web Evolve automatically routes them to the correct page or content behind the scenes.
Types of URL Aliases
Web Evolve supports URL Aliases for both pages and HCMS content.
Page URL Aliases
Page aliases are generated automatically based on the page title.
Examples:
Page Title | URL Alias |
|---|---|
About Us | /about-us |
Fire Department | /fire-department |
Authorized users can customize page aliases to better match their preferred site structure or naming conventions.
HCMS URL Patterns
HCMS content uses configurable URL patterns that define how content URLs are structured.
Examples:
Content Type | Example URL |
|---|---|
News | /content/news/community-cleanup-day |
Events | /content/events/summer-concert-series |
Jobs | /content/jobs/public-works-director |
URL patterns are configured by a site administrator at the content type level.'
Benefits of URL Aliases
Improved Readability
Friendly URLs help visitors quickly understand where a link will take them.
Example:
/parks-recreation is easier to read and share than /1234/parks-recreation
Better SEO
Structured, descriptive URLs help support modern SEO best practices.
URL Aliases can help:
Improve search engine readability
Create keyword-rich URLs
Support better content discoverability
Maintain consistent URL structures across your site
Easier Content Sharing
Readable URLs are easier to:
Share in emails
Post on social media
Include in printed materials
Communicate verbally
More Consistent Site Structure
URL Aliases allow organizations to maintain clearer, more organized URL structures across pages and content types.
Examples:
/fire-department
/content/news/city-council-update
/content/events/community-festival
Managing URL Aliases
Page URL Aliases are automatically generated for all pages in Web Evolve and can be customized by authorized users.
HCMS content aliases are automatically generated when a URL pattern is configured for a content type. Unlike page aliases, individual HCMS content URLs cannot be manually customized and instead follow the configured content type pattern.
Web Evolve helps maintain consistency by preventing duplicate aliases and validating URL formatting requirements.