Understand and Use Conversations Reports

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The tab in SeeClickFix 311 CRM offers a summary of Conversation data to provide analytics and performance metrics. Reports are offered in a view and a chart view. They can be viewed in a web Browser and set up as a one-time or recurring email. The table data can be downloaded in Excel format for further analysis, and the chart data can be downloaded as a printable PDF. All members of organizations that have purchased Conversations can access Conversations Reports.

Conversations reports have two types of report data: Channel reports and Assignee reports. The data in reports is grouped by creation date, meaning that all data in the report is related to requests created within the selected date range.

Design a Conversations Report

To design a Conversations report, complete the following steps:

  1. Sign in to your site if you have not done so already

  2. Navigate to Reports, then select  Conversations Reports tab, Converstations option.

  3. Select the desired attributes Conversations report selectable attributes.

Conversations are filtered by:

  • Channel

  • Assignee

That have been created:

  • This Month

  • Last Month

  • This Calendar Quarter

  • Last Calendar Quarter

  • This Calendar Year

  • Last Calendar Year

  • Custom Range

After selecting a “filtered by” option and a time range to analyze, you can choose to compare this data to another time range or not to compare this data to another time range.


View a Conversations Report in Table View

After you have set filters for the Conversations report, you can view the report in table view.

  1. Select the Table View tab Hide Empty Rows checkbox.

  2. Check or uncheck the Hide Empty Rows checkbox to indicate whether you would like rows without content to be visible Hide Empty Rows checkbox.

  3. View the Conversations report in table view

How Are Table View Columns Defined?

The following columns are shown within the table view version of the Conversations report. Please note that calculated values are based on an eight-hour business day, from 9:00 AM to 5:00 PM.

Conversations report column headers.

  • Created: The number of Conversations created within the chosen timeframe

  • New: The number of brand-new incoming messages from residents

  • Needs Reply: The number of messages for which a resident has sent an inbound reply to an organization member’s response and needs an additional email or SMS

  • Waiting: The number of resident messages that have been replied to by an organization member that await a resident response

  • Done: The number of Conversations closed

  • First Reply Time 50th Percentile: The typical response time for first replies

  • First Reply Time 90th Percentile: The typical response time for the top ten percent of first replies

  • Time to Close 50th Percentile: The typical amount of time needed to close Conversations

  • Time to Close 90th Percentile: The typical amount of time needed to close the top ten percent of Conversations

Note:

Percentile metrics work well for skewed data because they look at the full range, not just the average or middle value. These metrics are often used to measure customer support response times. The 50th percentile, or median, shows the middle point and gives an idea of a typical response time. But in skewed data, the median can be misleading. In those cases, the 90th percentile helps show slow response times. It tells us how long the slowest ten percent of responses take. Looking at the 90th percentile can help find areas where support needs to improve.

Table view percentile column headers.


View a Conversations Report in Chart View

After you have set filters for the Conversations report, you can view the report in chart view.

  1. Select the Chart View tab Chart View tab.

  2. Select a Results tab Results tabs.

    • Number of Conversations: The number of conversations created in the selected timeframe

    • P50 Time to Reply (First Reply Time 50th Percentile): The typical response time for first replies

    • P90 Time to Reply (First Reply Time 90th Percentile): The typical response time for the top ten percent of first replies

    • P50 Time to Close (Time to Close 50th Percentile): The typical amount of time needed to close Conversations

    • P90 Time to Close (Time to Close 90th Percentile): The typical amount of time to needed to close the top ten percent of Conversations

  3. Check or uncheck the Hide Empty Rows checkbox to indicate whether you would like rows without content to be visible Hide Empty Rows checkbox.

  4. Select a Sort by option Sort by options.

    • Value: Sort the chart rows numerically by value

    • Name: Sort the chart rows alphabetically by name

  5. Click the Sort icon to reverse the order of the chart rows based on your selection in step four (4)  Sort by button.

  6. View the Conversations report in chart view


Export a Conversations Report

After you have set filters for the Conversations report, you can download a table view or a chart view of the report to your computer.

Export a Conversations Report in Table View (Excel File)

Select the Download Table File icon in the top right-hand corner of the screen, below the user menu. After doing so, an .XLSX file will be downloaded to your computer.

Download icon.

Export a Conversations Report in Chart View (PDF File)

Select the Download Chart File icon in the top right-hand corner of the screen, below the user menu. After doing so, a PDF file will be downloaded to your computer.

Download chart file icon.


Set Up One-Time or Recurring Email Reports

After you have set filters for the Conversations report, you can send the report via email on a one-time or recurring basis.

  1. Select Share Report (export icon) in the top right-hand corner of the screen, below the Help dropdown Share report button.

  2. Fill in the information fields Share via email information fields.

    • Title: Each subscription should have a unique and descriptive name so that all reports can be properly managed

    • Recipients: Only members on the account can be added as a recipient

    • Frequency: Select how often you wish for this report to be sent

  3. Click Send Now Send Now button.